Place-making and the longevity economy

Thursday 14 March 2019 14:00-14:45 Invest Newcastle Stand, C.19

In conversation: Sir Edward Lister, Chairman, Homes England and Pat Ritchie, Chief Executive, Newcastle City Council

As the ageing population increases, cities are faced with the challenges and opportunities of how to best create a place that people can grow old in easily. We are beginning to see the effects of the ‘baby-boomer’ generation and the impact on housing stock, social care, transportation, financial models and consumer goods.

As part of the UK Government’s Industrial Strategy, The Ageing Society Grand Challenge aims to harness the power of innovation to help meet the needs of an ageing society.

Newcastle is home to the National Innovation Centre for Ageing, a world-leading organisation with over £40m investment from UK Government and Newcastle University. The areas of focus are designed to help people live better for longer, create age-friendly places and ensure inclusive design meets our needs, whatever our age or ability.

This event will explore how Newcastle is positioned at the forefront of innovation for healthy ageing and how this knowledge and experience has export potential. We will look at how other leading global locations are addressing these challenges, and how local, national and international partnerships will create solutions for better living.